NewSway soft toy recalled due to choking and suffocation risk
A safety issue has been identified with the NewSway Soft Toy sold on the Joom platform due to choking and suffocation hazards. The small eye of the toy can detach and be swallowed, and the plastic packaging poses a suffocation risk. The model number is AY375Zli.

- Brand
- NewSway
- Product
- Soft Toy
- Sold on
- Wish
- What to do
- If you purchased one of these products, please stop use immediately, discard the product immediately and keep it out of the reach of children. You may wish to contact Joom to see if there are any remedies available to you.
A safety issue has been identified with the NewSway Soft Toy, model AY375Zli, which was sold on the Joom platform. The product poses a choking hazard because the small eye of the toy can detach and potentially be swallowed by small children. Additionally, the plastic bag used for packaging presents a suffocation risk if a child plays with it.
This recall affects a total of three units sold in the Republic of Ireland. The product was exclusively available online through the Joom platform, and the specific batch number and barcode are not provided.
Consumers who have purchased this soft toy are advised to stop using it immediately and to discard it to prevent any risk of harm. It is also recommended to keep the product out of reach of children. For those who wish to explore potential remedies, contacting Joom through their user account is suggested.
From the official notice
Notice details Publication date: 28 February 2024 A safety issue has been identified with a NewSway Soft Toy sold on the Joom platform. The risk presented by the product is choking and suffocation. The small eye of the soft toy becomes detached and could be swallowed by a small child. The plastic bag used as packaging could suffocate a small child playing with it. The brand is NewSway. The type/nu…
Read the full notice at Competition & Consumer Protection Commission →
Frequently asked questions
Is Soft Toy being recalled in Ireland?
Yes. A safety issue has been identified with the NewSway Soft Toy sold on the Joom platform due to choking and suffocation hazards. The small eye of the toy can detach and be swallowed, and the plastic packaging poses a suffocation risk. The model number is AY375Zli.
Why is Soft Toy being recalled?
The recall relates to a choking hazard. A safety issue has been identified with the NewSway Soft Toy sold on the Joom platform due to choking and suffocation hazards. The small eye of the toy can detach and be swallowed, and the plastic packaging poses a suffocation risk. The model number is AY375Zli.
What should I do if I have this product?
If you purchased one of these products, please stop use immediately, discard the product immediately and keep it out of the reach of children. You may wish to contact Joom to see if there are any remedies available to you.
Where was Soft Toy sold?
It was sold via Wish.
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